{In the experience-obsessed landscape of Australian F&B promotion, experiential marketing are no longer reserved for big players — they’re differentiating. Today’s audiences don’t just want food — they want a sensory trigger.
That’s where goldroom.io provides:
- Immersive guest experiences crafted for F&B spaces
- Tactile, visual, and social-first events built around your venue
- Content-driven moments that happen inside your trading hours
We design experiences like:
- Tasting journeys guided by creators or chefs
- Projection and light-mapped menus
- Augmented signage, mood-based lighting, and soundscape triggers
Tailored to:
- Bars revamping their identity
- Franchise groups unifying multi-site experiences
- Groups hosting influencer-tied previews
goldroom experiential includes:
- Event scripting + flow design
- Social-first moment design (camera placement, viral hook points, loops)
- End-to-end execution support and filming team
Outcomes include:
- Higher branded search lift post-event
- Word-of-mouth amplification from moment-based triggers
- New visual assets harvested from real experiences
Experience formats:
- Integrated week-long campaign overlays
- UGC-triggered loyalty rewards
- Creator-hosted walkthroughs
Built for:
- Multi-site groups seeking unification
- Marketing teams with no time for physical builds
- Hospitality brands competing for share of voice in busy precincts
Why goldroom:
- No generic agencies — we do hospitality only
- Every activation planned to your floorplan, guest flow, venue loyalty and engagement marketing Australia and trade rhythm
- Concepts built to be filmed, turned into reels, and reposted instantly
- Emotion meets conversion: you don’t just go viral, you get booked
Add-ons:
- Influencer overlay: invite + capture + edit pack
- Signage and menu conversion kits for new brand launches
- Guest feedback loop embedded via QR content triggers
- Paid amplification of UGC moments via Meta/TikTok
- CRM integration for loyalty retargeting
Use cases:
- A rooftop cocktail venue wants to launch a new menu with UGC
- A seasonal event space wants a themed content night captured and repurposed
- An upmarket lounge needs a fast activation to fill off-peak slots
Real results:
- {A midweek experience led to over 200,000 social impressions, 3X rebookings, and 60+ UGC assets, including 3 local influencer reposts
- {Guests shared the activation as “something I had to post”
Start here:
- {Check out the goldroom activation portal and submit your brief
- {Receive a launchable concept deck based on your audience segment
- {Activate in-venue with goldroom’s crew
- {Track the outcome with engagement data
Goldroom — where social content happens in real life.